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The Embroidery & Direct to Garment Extravaganza 2010 Schedule
Charlotte, NC
April 16-17, 2010
Crowne Plaza Hotel
201 S. McDowell St.

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Louisville, KY
June 18-19, 2010
Hilton Garden Inn
2735 Crittendon Dr.

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Pittsburgh, PA
July 23-24, 2010
Radisson Hotel
101 Radisson Dr.

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Lincolnshire, IL
Oct 22-23, 2010
Marriott Hotel
Ten Marriott Dr.

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Birmingham, AL
Nov 12-13, 2010
Register Now
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About the Embroidery Extravaganza Trade Show and Seminars

The Embroidery & Direct-to-Garment Extravaganza Seminar Tour is produced by SWF East and strategic partners. Back in September of 2002, we produced our first Seminar & Trade Show held in Detroit, MI. Since our modest beginnings we have grown steadily to become a powerful and respected training resource in the apparel decorating industry. One of the secrets to our success is that we provide hands-on demonstrations on the products we showcase during the event. Furthermore, the advantage of our seminars is that we meet with attendees in an intimate setting allowing for extensive interaction between participating vendors and visitors. Plus, our instructors actually make their living as apparel decorators. They're real embroiderers and screen printers (like yourself) and they understand the real issues you face everyday. They teach using plain English, and each session is presented in a casual style with humor to make learning new techniques easy and fun. Best of all, our instructors don't hold anything back. If they train for us, they've agreed to share with other embroiderers and screen printers all their inside tips, tricks of the trade, and secrets that have taken them years to learn on their own. That's why we offer the Embroidery & Direct-to-Garment Extravaganza seminars five times per year in different cities around the Eastern U.S. We invite you to attend one of our seminars and see for yourself what makes our days of training something very special.

Latest Embroidery Products for 2010
See the latest products for 2010 including embroidery equipment, manual screen printing presses, digital garment printers, stock designs, embroidery machines, hooping devices, supplies and more. Meet face-to-face with the industry's leading company representatives, who will advise you on the best solution suited for you.

The Embroidery & Direct-to-Garment Extravaganza show continues to attract the best companies in the apparel decorating industry. We are proud to announce this year’s exhibitors! Click here to see the exhibitor list.
Embroidery Discounts and Prizes
SAVE MONEY on equipment, software, accessories and services during the show.

Ask exhibitors about special discounts or Click here to see vendor discounts.

Sign up during registration to win door prizes provided by participating vendors. Door prize drawings begin at 1:15pm following lunch.

Door Prizes will be raffled off throughout the day.
Advanced  Embroidery Training Courses
The Embroidery & Direct-to-Garment Extravaganza is about education. Whether you are new or an existing apparel decorator these advanced courses can help you understand what it takes to maintain your embroidery machines, operate digital garment printers and digitize designs for profit.

Take advantage of advanced courses offered on Friday night and Saturday morning, and learn from talented and experienced speakers about proper embroidery machine maintenance, digitizing software trends and embroidery techniques.
Embroidery Training Workshops
Get your hands on the latest embroidery, screen printing and and digital printer equipment including the new automatic rhinestone setter.

The Embroidery & Direct-to-Garment Extravaganza is the place to get face-to-face with industry experts from leading companies, who will teach you about the newest stock designs, specialty hoops and frames, embroidery supplies, software, financing and more. All products are "hands-on" and presented from top-notch companies for two inspiration and information filled days.
Embroidery Seminar Sessions
An outstanding opening keynote presentation combining information on How to start a successful apparel decorating business and expanding your existing business.

Seminar sessions from key players in the market, include, Dakota Collectibles, Fast Frames, EMB Supplies,, NNEP, Stahls, Hoopmaster, SWF East, Work Horse, and DTG Digital Garment Printers.

Embroidery Networking Opportunities
Don't miss out on the opportunity to learn new techniques and network with hundreds of embroiderers in your area.

Attendees Include:
  • New to embroidery and screen printing business
  • Home Embroiderers
  • Mid-size shop embroiderers
  • Screen Printers
  • Seamstress
  • Hobbyists
  • Entrepreneurs
  • ASI members
  • Promotional Product distributors
  • Designers and other key industry professionals who rely on Embroidery and Screen Printing every day to make their living.
The is a perfect opportunity to meet with other decorators in your area and network.

testimonials

Hi Bill,

I wanted to write and thank you. We really enjoyed the entire show and seminars. I currently own an SWF E1501C. I jumped into embroidery with no sewing experience and fell in love before I even had the machine. This weekend I learned so many new tricks and got so many ideas, I can't wait to play again. THAT is priceless. We are still small and at home- but grew a lot this year, and look forward to many more. Thank you for the resources, the knowledge, the PEP talk (we all need that), for everything!! A GREAT BIG THANK YOU!!! To you and your team! We are looking forward to seeing you all again. Have a great Night!

Kelly Sirois
K & M Expressions


Hi Alison,

I do not know the answers to all of your questions. However, I cannot say enough good about SWF. We went to the Embroidery Extravaganza this past weekend in Springfield, Ma. I did not take the Machine Maintenance Seminar as I just wasn't sure what to expect of the whole thing ( wish I had). My suggestion is to find your closest show and the best way to get yourself there. It was not your ISS Show (These are awesome, too. Walk away drooling every time!) It was better. Small enough to actually get to know many people in your shoes or different. Energetic, full of information, not major sales focused (although they will sell don't get me wrong). But the focus was to make sure everyone that had bought or was thinking of buying had all the support they needed. Can't Say Enough Good. Good Luck!!!

Kelly Sirois
K & M Expressions


Bill,

Kathy and I both really enjoyed the Extravaganza. As new business owners (especially in the embroidery business) we didn't know what we didn't know. We learned an incredible amount in two days. I especially appreciated the seminars on digitizing.

I am definitely interested in the seminar information you will have available online. Thank you for making it possible.

Deb Canter
Barn Threads of Ohio